Free Essays on Supreme Court Associate Justice Clarence Thomas

Clarence Thomas Clarence Thomas, the second black Supreme Court Associate Justice. He is not like Thurgood Marshall the first black Supreme Court justice, or like Sandra Day O’Connor the first woman as a Supreme Court Associated justice. Clarence Thomas is the second black justice and his way to handle the pressure and expectations, which are given from the people to be as good and powerful as Thurgood Marshall was, is a totally different. According to the Internet side nationalreview.com/comment-foster-bey101802.asp the political liberal Donna Brazil explained â€Å"He will never fit it Thurgood Marshall’s shoes. Those are the shoes he doesn’t want to wear.† Both are black justices, but their opinions could not be more different. Thurgood Marshall on the one hand was the â€Å"typical† black in the court: a leader in intellect and legally powerful, but strongly liberal influenced. Justice Thomas on the other hand looks more into a conservative alternative, w hich does not see the blacks as ‘victims’ all the time. Not going with the black mainstream, a liberal attitude, but fighting his own way through the world, Thomas has both, people that admire him for his ideas and thoughts, and people that would like to see everybody else as justice, besides him. I am going to tell you more about this –in my opinion- fascinating man and why I think that he is such a great person. My three points to support my opinion are: 1. His childhood, education and work experiences/background 2. His opinion on Mitchell v. Helms 3. His speech to the National Bar Association on July 29th, 1998 Born on June 28th, 1948 in Georgia, Thomas started his life already different than other blacks. Not even a teenager, Clarence moved in with his grandfather Myers Anderson, a hard working man, who just wanted the best for his grandson. Growing up in the â€Å"segregated south† (www.ajc.com), but raised in the catholic religion, though... Free Essays on Supreme Court Associate Justice Clarence Thomas Free Essays on Supreme Court Associate Justice Clarence Thomas Clarence Thomas Clarence Thomas, the second black Supreme Court Associate Justice. He is not like Thurgood Marshall the first black Supreme Court justice, or like Sandra Day O’Connor the first woman as a Supreme Court Associated justice. Clarence Thomas is the second black justice and his way to handle the pressure and expectations, which are given from the people to be as good and powerful as Thurgood Marshall was, is a totally different. According to the Internet side nationalreview.com/comment-foster-bey101802.asp the political liberal Donna Brazil explained â€Å"He will never fit it Thurgood Marshall’s shoes. Those are the shoes he doesn’t want to wear.† Both are black justices, but their opinions could not be more different. Thurgood Marshall on the one hand was the â€Å"typical† black in the court: a leader in intellect and legally powerful, but strongly liberal influenced. Justice Thomas on the other hand looks more into a conservative alternative, w hich does not see the blacks as ‘victims’ all the time. Not going with the black mainstream, a liberal attitude, but fighting his own way through the world, Thomas has both, people that admire him for his ideas and thoughts, and people that would like to see everybody else as justice, besides him. I am going to tell you more about this –in my opinion- fascinating man and why I think that he is such a great person. My three points to support my opinion are: 1. His childhood, education and work experiences/background 2. His opinion on Mitchell v. Helms 3. His speech to the National Bar Association on July 29th, 1998 Born on June 28th, 1948 in Georgia, Thomas started his life already different than other blacks. Not even a teenager, Clarence moved in with his grandfather Myers Anderson, a hard working man, who just wanted the best for his grandson. Growing up in the â€Å"segregated south† (www.ajc.com), but raised in the catholic religion, though...

SAT Subject Test Dates 2019 When Should You Take Them

SAT Subject Test Dates 2019 When Should You Take Them SAT / ACT Prep Online Guides and Tips When are you planning to take the SAT Subject Tests? If you answered, "I don't know," you're not alone! It's hard to know when the best time is to fit in the Subject Tests with the general SAT, your schoolwork, and everything else you've got going on. Let's take a look at when the SAT Subject Tests are offered in 2019 and when the best dates are for you to take them. As long as you have a plan, you'll be able to balance these tests with all the other things you're up to in your busy life. When Are the SAT SubjectTests Offered? SAT Subject Tests are offered six times a year in the following months: August October November December May June These are the same dates as the general SAT, except for one date in March when SAT Subject Tests are not offered but the general SAT is. The Literature, Science, US History, and Math SAT Subject Tests are offered on all test dates. The language tests and World History test, however, are only offered on some of the dates. This chart breaks down the SAT Subject Test schedule for 2019: May 4th June 1st Aug 24th Oct 5th Nov 2nd Dec 7th Literature âÅ"” âÅ"” âÅ"” âÅ"” âÅ"” âÅ"” Biology E/M âÅ"” âÅ"” âÅ"” âÅ"” âÅ"” âÅ"” Chemistry âÅ"” âÅ"” âÅ"” âÅ"” âÅ"” âÅ"” Physics âÅ"” âÅ"” âÅ"” âÅ"” âÅ"” âÅ"” US History âÅ"” âÅ"” âÅ"” âÅ"” âÅ"” âÅ"” World History âÅ"” âÅ"” âÅ"” Math Level 1 âÅ"” âÅ"” âÅ"” âÅ"” âÅ"” âÅ"” Math Level 2 âÅ"” âÅ"” âÅ"” âÅ"” âÅ"” âÅ"” French âÅ"” âÅ"” âÅ"” âÅ"” âÅ"” German âÅ"” Spanish âÅ"” âÅ"” âÅ"” âÅ"” âÅ"” Modern Hebrew âÅ"” Italian âÅ"” Latin âÅ"” âÅ"” French with Listening âÅ"” German with Listening âÅ"” Spanish with Listening âÅ"” Chinese with Listening âÅ"” Japanese with Listening âÅ"” Korean with Listening âÅ"” Source: The College Board Since there are several subject tests offered on one date, can you take more than one at the same time? Here are the basic rules and conditions: You can take up to three subject tests on the same date.But there are two caveats: You can only take one Listening test per date. Listening tests are always given in the first hour. You can only take one Biology (E or M) test per date; you can't take both on the same date. You may change the test you are taking on test day, unless it's a Listening test. You cannot take a Subject Test on the same date that you take the general SAT. Keeping these conditions in mind, let's talk about popular dates for test takers. When Should You Take SAT Subject Tests? 4 Factors You need to integrate SAT Subject Test Dates with your SAT/ACT, AP exams, and extracurriculars. So what are the best test dates for you to take one? Here are four key factors to consider: #1: Popular Test Dates May and June are popular times to take the SAT Subject Tests. Since each Subject Test requires knowledge of a particular subject, the best time to take one is usually at the end of the school year so that you've alreadystudied that subject. If you're focusing extra attention on that subject for final exams or AP tests, all the better! Your studying can kill two birds with one stone as you prepare for both tests. #2: Content Readiness The SAT Subject Tests are your chance to show subject mastery, whether it's a subject you've taken in school or one that you've learned a lot about on your own. Since these tests align with a subject rather than a grade level, you don't have to wait until your junior year to take one. Instead, you should take them when the content is still fresh and ready in your mind. You might be able to get an excellent score on the Biology Subject Test, for example, after your 9th grade biology class. By familiarizing yourself with the content that's covered on each test, you'll have a sense of when you'll be best prepared to take it. The language tests require a lot of knowledge- at least two or three years of intensive study. Since many fluent or native speakers take the language tests, you should only opt for these if you feel extremely ready. Note thatit is more difficult to score in a high percentile on these tests. #3: Time for Prep As mentioned above, a lot of students benefit from taking the SAT Subject Test as close as possible to a final exam or AP test in the same subject. With all your studying, you'll be fully immersed in the subject matter. Plus, you can join forces with other students in your class. Study groups can be a powerful way to share knowledge,stay motivated, and make sure you're asking the right questions. #4: Balance With Other Tests If you're taking the SAT or ACT in addition to one or more Subject Tests, you have to consider how to balance these tests and the studying you'll put toward them.Since you'll likely want to take the SAT/ACT more than once, be sure to leave available dates for a second or third attempt. One possible testing schedule could look like this: Sample Testing Schedule Junior Year October: Take the PSATMarch: Take the SAT for the first timeMay: Take the SAT Subject Tests and AP Exams, as well as school finalsJune: Take the SAT for the second time Senior Year October or November: Take the SAT for the third time.As you saw in the chart above, some of the Language tests are usually only offered in November,so keep this in mind if you're taking one of those. If you're taking the ACT, you could take it in February, April, June, and/or July of your junior year, and again in September or October of your senior year. Remember, you don't have to wait until junior year to take the SAT Subject Tests, but it's usually best totake them in May or June so that they coincide with the end of an academic course in whatever subject is relevant to your test. You can also take the Subject Tests again in the fall of your senior year.While these dates might be too late for early action deadlines, they should be in time for regular decision deadlines. The only downside with waiting until the fall of your senior year is that you won't know your SAT Subject Test scores until your college list has already been mostly finalized. Key Takeaways: When to Take SAT Subject Tests Figuring out a schedule and getting your SAT Subject Tests finished in advance of college deadlines is beneficial for your applications and personal stress levels. By knowing your deadlines and creating a flexible study schedule, you'll be able to figure out the best time you can take the test as well as when you'll get your score from it. Your Subject Test dates shouldn't be a random decision; rather, they should be made deliberately, based on your content readiness, the time you need to prep, and how much balance you'll need as you also study for the general SAT/ACT. What's Next? Now that you know all the upcoming SAT Subject Test dates, it's time to learn more about all the subjects you can test in. When are you planning to take the SAT or ACT? Learn about the best test dates for taking these important tests. Did you know that some colleges have test-flexible policies that allow you to send SAT Subject Test scores in place of the general SAT? Check out the full list of test-optional and test-flexible colleges here. Need a little extra help prepping for your Subject Tests? We have the industry's leading SAT Subject Test prep programs (for all non-language Subject Tests). Built by Harvard grads and SAT Subject Test full or 99th %ile scorers, the program learns your strengths and weaknesses through advanced statistics, then customizes your prep program to you so that you get the most effective prep possible. Learn more about our Subject Test products below:

One page summary ( to be free nation) Essay Example | Topics and Well Written Essays - 250 words

One page summary ( to be free nation) - Essay Example were more affluent, funded the movement of Jews development by financing educational institutes and buying lands in Palestine where Jews workers could be gainfully employed. Hess’ vision of independent Jewish nation was perhaps the key aspect that encouraged Zionists to strive for independent state where Jews could be their own master and live in peace. Herzl, in 1880s, was a dynamic Jewish leader, who had organized the first Jewish movement by forming World Zionist Organization which significantly contributed to the inception of the socio political ideology of a free Jewish nation. The emergence of various Jewish leaders like Syrkin, Ahmad Ha-Am and others influenced migration of Jews to Jerusalem and exhorted the Jews to work in collectives for improved farming. At the same time, they also prepared militarily for any confrontation with Arabs. The WWI was important because while it destroyed the flourishing Jewish communities in Palestine, the intervention of Britain in the land augmented the development of community through increased education facilities, work opportunities, including buying of land. WWII was significant in its holocaust of Jews by Hitler which precipitated the need for independent Jewish State. After the war, with the intervention of United Nations and support of America, independent state of Jews, Israel, was f ormed by partitioning

Response 3 Fielding Essay Example | Topics and Well Written Essays - 500 words

Response 3 Fielding - Essay Example In addition, I vehemently propose that since the story of the novel revolves around the Parson Abraham Adams, the title of the novel should have been after the name of the parson. Joseph Andrews is thought to be the protagonist of the novel due to the very fact that the story starts and ends concentrating upon him. Moreover, he is the person whose refusal to the advancements of Lady Booby gives the go to the circumstances. In addition, he undergoes various financial losses and physical torture, faces mental sufferings and troubles during his adventures on his way as soon as he is dismissed from his job. Further, he is the character of the novel that combines different scenes of novel and has relationships with all other characters including his sister Pamela, his mistress Lady Booby, his mentor Parson Adams, his childhood friend and beloved Fanny, his co-worker Mrs. Slipslop and his parents Mrs. & Mr. Wilson as well as his patterns and benefactors i.e. the Andrews. Even then the dominant role played and performed by the parson makes him as the central figure of the novel. The sacrifices made by the parson and the sympathies and love offered by him are beyond any doubt. It is reality that he had no concern with either Joseph Andrews or Lady Booby, nor he was a rich person having pelf or wealth in plenty. Moreover, he had no political plans in his mind, nor he was a social reformer at all. Even then, he appears to the limelight to stand by the hero Joseph Andrews to rescue him in his miseries. Parson Adams has set out on a journey to deliver as well as sell the sermons in order to get some money in the pursuit of earning some money, but unfortunately the most innocent character of the novel i.e. Parson Adams forgets his sermons at his house and has no benefit to accompany Joseph in his miseries and troubles. Instead of

Critical thinking skill Essay Example for Free

Critical thinking skill Essay Learning, according to the Wikipedia, is the knowledge acquired through study, experience or being thought. Parents often think that learning only takes place in the school area for their children, where the information that are being thought to their child are sufficient for them to be able to get a good grades. For me, this is not true. Effective learning also takes place beyond the school, in so many cases. Every person should be learning more from real life than in the class room. All knowledge are being junked inside a student’s brain by only the specific subject thought by the teachers, and not from a real-life experience. Personal experience is essential for every human kind to obtain knowledge that cannot be forgotten. For instance, in an early age, the teacher would teach students about animals. The students can never forget the knowledge if they are being brought to a zoo and see them in real life compare to the the information given in the class. Knowledge that are given by a life-experience, will remain in one’s memory, and will never be loss. Students should be able to use their critical thinking skill to answer various kind of questions, on the spot. This skill is necessary for students to be able to be successful in modern life in general. If this skills are not being teach in a public school system, then the system, by definition, is failing. Critical thinking is best learnt outside the classroom, where students can actually develop their brain by responding to (†¦ idk how to explain) For example, Scientificamerican.com, which is a news-blog, said that students can gain more critical thinking by watching a television, rather than being inside a classroom. By watching the daily show with Jon Stewart, students can form a pile information and interactions that do not comes from a tight school’s environment. This shows that effective learning, in this case critical thinking, do takes place outside the school.

The Old Barn Essay -- Descriptive Essay Examples, Observation

The Old Barn Having a special place is like having an invisible friend. It means the world to you, but nothing to the guy next door. It is not so often I get an opportunity to sit down and really see what is out there. I am able to sit in my special area in total peace and quiet for as long as I choose to do so. Anyone with noisy roommates knows just what I am talking about. Peace and quiet with kids in the house is extremely limited and you will usually do anything to be able to enjoy the silence. Having a place of my own is very special. It allows me to do the vast amounts of activities that I am not able to do in normal everyday life such as reading, thinking, and just being alone. I always go to a special barn when I want time to myself. No one ever knows I am out there and wouldn't even think about coming there to look for me because it is so dirty and old. The barn is quite a good distance away from the house. Making it even more secluded and empty. I can't hear or see any of my relatives from the window in the ban, which is an extra bonus for me. As I look at my barn I can tall it is very old and very run down. it hardly gets used and is full of old tractors. Relatives, now, that says a lot right there. Yes, I have them too. Those really nice relatives that tease me all the time because they still feel like I am just a little brat because I am so much younger then them. Those uncles that still talk to me like I just popped out of my mother's stomach. This is always and will always be a great reason for me to leave any area where anyone related to me happens to be. If you are in my shoes you are stuck in the middle of all of your relatives. Half of them are five or more years older then... ...communication between me and any other humans. This is my time, I do not have to live by the statement "you are on my time now", because this is my time and only my time. I can act as I please , think as I please, and be who I please. For this one single moment in time when I am in my special place I can go by my own rules. It is almost like for once you are your own boss and you live in your own little world, ruling just yourself. These are the reasons why I need my special place. Without a place to go I would probably have an ulcer. I believe that everyone needs a place to go to get away from it all. It is an opportunity to explore a new and unique world all of my own. I can enjoy activities that I once got to enjoy when I was a kid, I can think through all the problems in my head, and most of all, I can get away from those people who give me the ulcer.

From the Farm, Inc Marketing Plan Essay

The purpose of this paper is to determine how to drive more sales to From the Farm’s website as well as increase overall brand awareness through the use of targeted marketing and advertising programs and also to gain a deeper insight of prospective customers which can assist in forming target market segments and creating targeted marketing and advertising programs that cater to those segments. Furthermore, we need to determine how to remain cost-effective with these proposed improvements to the marketing programs. Being a small e-commerce startup with limited funds and personnel, FTF has struggled for over four years to create effective marketing programs and have seen very little positive impact of their past marketing efforts. The lack of an effective marketing strategy which includes targeted advertising has led to increased and somewhat unnecessary marketing costs because several of the marketing campaigns are built on the premise of â€Å"testing it out† and seeing what kind of response it gets. The implementation of targeted marketing and advertising programs can not only increase From the Farm’s sales revenue, but also be more cost-effective since the campaigns are targeted and relevant to their audience. In addition, an improved digital marketing strategy can help FromTheFarm. com improve their overall market positioning due to the fact that they will gain a better understanding of their customers through the data that is collected and thus enable them to build a more effect online marketing strategy. Furthermore, this enhanced insight of their customers can also enable them to improve their product development and product offerings on their website. All of these things combined can definitely contribute to growing their sales revenue and more importantly, by having targeted marketing and advertising programs, they can ensure that every dollar spent is not a dollar wasted. Company Background From The Farm, Inc. (FTF) is a privately-owned e-commerce company headquartered in Stockton, California which specializes in the sales and home delivery of gourmet and organic foods and produce. FTF was founded in 2008 with the purpose and intent of becoming â€Å"America’s Online Farmer’s Market†. According to a report done by the United States Department of Agriculture (USDA), farmers only earned an average of $0. 16 for every dollar spent on the food they produced (Canning, 2011). FTF’s mission is to provide an online marketplace which connects customers with American Family farms by offering farm-fresh products and other specialty food items delivered straight to their door. By allowing customer to purchase directly from the farmer though the website, they cut out the middle man, and therefore give customers the opportunity to taste and experience what truly fresh food and produce tastes like while also supporting the success and livelihood of hard-working farmers all over the county. FromTheFarm. com is currently funded by its parent company, Onions, Etc. , one of the largest onion distributors in the United States. Currently, FTF only has two full-time employees – the Chief Marketing Officer (CMO)/General Manager and a Marketing Specialist – in addition to the Founder/CEO, one marketing intern, and one contract-based Marketing/PR Consultant. Any other tasks with regards to finance and accounting are handled by Onions, Etc. personnel and all IT related tasks are outsourced to an outside IT firm and web design firm. FTF has undergone major organizational changes in the past twelve months, in an effort to restructure the marketing team with the intention of implementing an improved marketing strategy in order to grow sales and increase brand awareness. Due to limited funds and personnel, FTF has struggled to create an effective targeted marketing and advertising strategy and as a result have not seen much growth since being founded in 2008. 1. 0 Market Summary and Target Audience Being that From the Farm is a small, family-owned company they do not have the financial strength that other larger food retailers have; however they still have a tremendous opportunity to capture the market being that the food e-commerce market has yet to be penetrated. According to a recent report by eMarketer, as of 2012, U. S. -commerce sales have grown to $224. 2 billion and are expected to grow to $361. 9 billion by 2016. Currently, online food and beverage sales is the smallest U. S. e-commerce category, however, this segment reached sales of $5. 09 billion and experienced a 17% growth in 2012 (eMarketer, 2012). Another report by Nielsen indicates that the sales rate for consumer packaged goods online is expected to reach $25 billion by 2014. This t rending growth can be attributed to the fact that more and more consumers are beginning to do their grocery shopping online (Nielsen, 2011). FTF can definitely capitalize on this emerging trend since the online grocery shopping experience is primarily fueled by a needs-driven experience since there are a greater variety of options available online. In addition, e-commerce allows for smaller companies such as FTF to compete against â€Å"Big Brand† companies since the big brand physical advantages become nonexistent and opens up the opportunity to create a niche brand for customers who prefer to buy their food and groceries online. With a creative and effectively targeted market program, FTF can reach a significant amount of customers online and leverage unique and exclusive products such as tropical fruits, figs, Piedmontese beef, and fresh cherries to capture these customers. There is a huge opportunity to capitalize on the available internet marketing technologies being that there is so much data available through these marketing channels and the fact that many consumers are turning to e-commerce to purchase goods. According to a recent Digital Marketing Report by eMarketer, â€Å"88. % of US internet users ages 14 and up will browse or research products online in 2012, an 83. 9% of that group will make at least one purchase via the web during that year† (Peart, Utreras, & Wang, 2011). Target Market Since From the Farm is a food e-commerce company, it is easy to assume that this website and its products can appeal to the masses. There is a large assortment of foods from fresh fruit and produce includi ng exotic tropical fruits to certified organic meats to an array of desserts which means that FTF has something to offer every kind of customer. FTF’s customers will consist of individuals who are 25 years old and up and have a wide range of preferences when it comes to food, whether it may be parents looking for healthy foods for their kids or health conscious individuals who prefer organic and gluten-free products or chefs and restaurant owners that need to order in bulk, From the Farm can accommodate a very diverse set of needs. Nonetheless, From the Farm’s products aren’t just for those who want to purchase these items for personal consumption because From the Farm also offers products that can be sent as gifts. As stated previously, From the Farm’s customer base is diverse since it consists of individuals with varying needs and preferences when it comes to food selections. The primary market that FTF will target is the online grocery shopper market. The profile of typical online shoppers is as follows: single or dual-income households with no children and are technically savvy, affluent, and time poor. This group consists of early adopters of new technology and is heavy internet users who regularly purchase goods online. Convenience is a main factor for this group and they have little to no concern about product price or delivery charges. The other major category within this market is families with young children. Similar to the previously discussed category, this category includes single parents, dual-income households, middle-income and above average-earning households. The key differentiator is that this category has one or more children, typically with at least one child under the age of five years old. This group consists of adults in their late 20s to 40s. The individuals in this category turn to online grocery shopping because it saves them time, is less hectic, and overall more convenient in nature. Other categories include college students and military families who are not located close to a standard-size store or who wish to purchase products found only in their home regions. In addition, the elderly, disabled and those individuals who find it difficult to get out of the house make up a significant share of online grocery shoppers. As such, the share of senior citizens and disabled individuals has grown over the past five years and is expected to continue growing in the future. Furthermore, online grocery shoppers are more than twice as likely as the average internet user to go online to read and post product reviews, download coupons and search for recipes, according to a study by the Nielsen Company from September 2009 (Panteva, 2012).

Online Presence

Now that we have determined that moving into the online community is viable for us as a company, it is now time to continue the planning. We have discussed previously the strategic marketing tactics we will use and the way that we will use social media to ensure that we are ready to move forward. We will continue our planning and focus on the way that we will provide payment options for our customers. This will Include what tools they will use and how It will keep their information safe.We will also plan for ways to use search engines and how to gain optimization of their use. It will be vital to ensure that our name shows up in the result pages of the search engines. We will create a plan to reach the diverse culture that we live in, making our website accessible in a diverse consumer base. We will finish up by discussing our customer relationship management software that we will use on our website. Once these are finalized and decided on, we will be ready to move forward In the des ign phase of our website.This proposal will discuss and answer all of those questions and prepare us for design. AY . Customer Payments We are creating a website that will allow our customers to be able to accomplish al of the needed functions of obtaining a storage unit or REV parking without having to come on property. By doing this, we will need a payment option for our customers to be able to make payments for deposits or to make monthly payments. Our website Is designed to help our customers have the option of online payments to save them time and effort.Of course we will need an option for payment for our customers to use to order to be fully functional. We have looked at all of the options and have decided that the use if Papal would be the best option for us. We looked at having a shopping cart set up on the website to make payments. The majority of online stores work with a shopping cart and is very effective for their website that sells a larger variety products and servic es. The shopping cart allows the customers to store in their shopping cart those items they have want and to continue shopping for other things.Due to the limited number of items that we will be receiving payments for, an online shopping cart would not be necessary for us to achieve our goals. In making this choice on which payment options to use, we looked closely at ease f use for our customers and keeping their information safe and secure. Papal was chosen because of these considerations and ease of use for our customers. Papal will do all that we need it to do and is easy to use, free to set up, free for our customers. These features of Papal made it an ideal solution.Palsy's name and reputation was also a big consideration. A large amount of our customers have already used Papal, or at least will recognize the name. Having this knowledge of Papal will aide in helping them feel safe to use our online payment system. It will ink to our website and allow our customers to make paym ents without having to go to a different website to do this. The customers will click on that link, allow them to make the monthly payments or the one time deposit to hold their units.The Papal program also allows for the creation of invoices to allow for ease of use for our customers and also for the record keeping and bookkeeping needs. We can create invoices for them, send them out through email and then use Papal to accept their payments to that invoice. It will do all that we need to do in order for us to collect the needed payments. It will be great to have one tool that we can use to accomplish all of this. As far as the customers, the tools that they will use will simply be the website.It will connect them to Papal in order for them to make these payments. This will help us keep it simple for our customers. They will have the options to use their Papal account if they have one, or they can Just use their credit or debit card to make the payments. The will simply Just need to click on the buttons on the website. Papal also allows for the customers to set up reoccurring payments and not have to worry bout coming in each month to make payments. They can pay off of an invoice each month but is it not necessary.Some of the great things that Papal helps us accomplish and the main reasons for choosing this option are summarized below: Papal is the easiest way to set up e-commerce on our website There is no need for any licenses You can specify payment preferences working to keep us safe from fraud charges and have the best control over what kind of payments we accept There is easy encryption and the buttons are free No set up fees Ability to set up recurring payments Use of their invoicing system Ease of use for our customers AY: Search Engine Strategies: Search engine optimization is vital for the website and business.It is a very effective way for you to be able to create more business and more visits to your site. The goal of our website is to provide our customers an easy way of doing business Using search engine optimization will be the way that we will generate this new business. We are going to focus on the following to be able reach our search engine optimization and generate the most business from our website. Key Phrases: The first important strategy that we need to develop is that of our choice of key phrases. Key phrases are the most important and the very way that a customer will find us.As a customer puts key phrases into a search engine, that search engine will return those websites that are closest to those key phrases that have been put into the search engine. Search engines will return pages that have similar words and even account from some commonly misspelled words. This being said, we must be very careful in choosing the key phrases that will lead our customers to our page through these search engines. Eely, Tillie 2009) In working to find these key phrases we will use a free online tool designed to help discover ke ywords.This tool will do two things for us. It will search our website and suggest some key words and phrases for us and will also allow us to enter certain phrases we want and help us to create these key phrases. Once these have been created we can ensure that they are used in our content, which we will discuss later in the paper. We will be able to look at things such as similar words, commonly misspelled words, frequency of key words and how many other sites are targeting hose key words as well.With the nature of what our business is, we will focus on other local sites. Our competition is clearly only other local storage units in the area. Content that contains our keywords: Now that we will have our key words and phrases for the search engine we must make sure that our site contains these phrases. This will be our second strategy in optimizing the finality of our business. Content will be the most important part of our site and we need to ensure that our content contains our key phrases.This content is what provides the information for our customers. This information and content must be easy to read, follow and hold the customers interests. Other than that, it must send back the relevant signals to the search engine. The content is the key to ensure that our website is found in these searches. The key words and phrases are great, but if you do not find them in your content they are of no use. (Eely, Tillie 2009) In looking at the content of the site we need to play close attention to what types of pages we want to have.Placing the key words and phrases into these different pages will be vital to controlling where we place these key words in the site Even Hough the homepage is a very important page and must have a nice look and feel, the informational pages are where we will be placing most of the content and most of the key phrases. These pages will work to educate the consumers about our business and answer questions they may have such as prices and contr acts. Placing the key phrases are these pages will allow for a better search optimization.The use of these key phrases in the content of our social media sites will also be very important. In using these phrases there, our blob and Faceable page will also come up in the search engine results page. Design of the site: The next strategy that we will use to ensure the search optimization for our site is to take a close look at the actual design of the site. We want to have a site that is things but still work to use the design of the site as a way to optimize its search ability. In the design we need to pay close attention to things such as heading elements.The headings should include the key phrases due to the fact that the search engine spider uses these headlines to search the website for relevance. The headlines are also very important for our readers, it helps them to know where to go n the site to get the information they need. We also need to ensure that we look at the titles of our pages as well. The title of the pages is important for us to ensure a good search results ranking and allowing for click-through from the search engine results page. Whatever is contained in our title tags on each page, is what will show up on these search engine results page.We have to strategically choose the tile of these pages, not only for the search engines but also for ease of use for our customers and those who find our page. The more detail that we use in title, the better. It is vital that our key words appear in the first ten words of the title. (Stokes, 2013) Popularity and Linking: In our business, most of our competitor's websites will have the same content as ours. We have seen through our research that there are very little sites locally with as much content as we will have. It will still be important for us to stand out from among those other sites in the search results pages.One of the best ways to accomplish this is through the use of links, showing the popul arity of the site. When two sites have the same content, the search engine looks at the amount of links owing in from other sites to determine how it displays the results. The more incoming links that you have the higher your site will rank in the search engine results page. (Eely, Tillie, 2009) There are many different ways to have incoming links to your site. You can purchase them or you can use link exchanges with other relevant sites.We will be able to create some links to our sites to ensure popularity but doing some of the following: (Stokes, 2013) Commenting on relevant blobs, including the blob we will have and be linked too Submitting articles to other sites on packing and moving pips The use of social networking sites and links from pages Asking or answering questions on Yahoo Answers AY: Diverse Customer Base: When creating a website, one of the big factors that you need to consider is how you will make your site diverse in its approach so that you can reach out to all th ose members in your target audience.Reaching out to an international audience is a vital part of most websites who are selling products. Here at Pea's Rentals, all of the goods and services that we are selling are units and spaces that are fixed here locally and not something that someone can buy and have shipped to them. We will not have a large global presence in what we are selling and promoting. The majority of our customers are local and living in our immediate area. We may have some from out of state, or even out of the country, that are moving here that will need our services but the majority will be local people.That said, we do have a diverse culture that we need to cater to locally. In this discussion we will talk about ways that we can use our site to reach a diverse local group of people. We need to look at the business climate, the local culture and the infrastructure of our site to help us meet a diverse Due to the fact that we are a local company whose product and ser vices are local and really cannot be shipped or taken somewhere else, we are going to focus on how we can reach the diverse culture that we are in.It is vital that when we are planning the site that we ensure that we are reaching out to all of those that live among us. We will have several people that will be using the site to help plan their move to Utah and we need to ensure that we are able to relate our site to them as well. We will look at the content, language and overall culture of the site as we move try move award in our planning. Content is the most important thing that we will have on our website. It makes sense that if your content is bad then your website is bad.As we build the content of our site we must keep in mind not only our target audience but the diverseness of that audience. The content that we build on the site must be one that is simple and easy to use for all members of our target audience. We want to make sure that we are using words that are understood by the majority of people with varying degrees of education, learning and the English language. We must come across as knowledgeable and strong but with a content that is easy to follow and understand.One of the biggest mistakes that people make in our community in their content is assuming that everyone is a member of the Mormon Church. It has a very strong presence here yes, but assuming that and marketing to that is something that we have to be very careful about. Using words and phrases from their culture can be confusing and hard for others to understand. We cannot build our content around that specific local culture, we must build it around the world of meeting the storage needs of all the members of our community.Language is another consideration for us to take a close look at as we try to reach a diverse group of people. There is a very strong Hispanic culture here and we need to consider how we can cater to their needs on the site. We will have some PDF of our contracts and ot her information for our customers to look at and download from the site. These will be very helpful in the making the decision to use us for their storage needs. In order for us to reach this part of the community we will have these forms available for download in both English and Spanish.These downloads will notation a copy of the contracts, a price list of units and rules and regulations of the storage units. Having them in Spanish as well will help to ensure that our customers know and understand what is expected of them and what they can expect from us. It will also allow us to cater to them and make them aware that they are welcome here at Pea's Rentals. Utah is a very unique place and can be a bit overwhelming to new comers and even to those who may be outside of the Mormon culture that is so prevalent here.In doing our research we have seen that a lot of the sites here cater to that culture ND it can be a bit overwhelming. Even though it is a the dominate culture here in Utah County, we must be careful how we build the overall look and feel of the site to be open to all the different cultures and people who live here. We can accomplish this by ensuring that our content, pictures and wording is open to all cultures. This will be especially important for our customers who are coming in from out of state.We plan to use very neutral colors and landscape pictures on the site to give it the purpose, to sell units and make an easy site for our customers to use, it will help us o create a site that is open to all who want to use our services. AY: Customer Relationship Management: Customer relationship management is the key to all that we do. If we do not have our customers to rent our units or space we will not stay in business. They, of course, are our biggest stakeholders. It is vital that we do everything that we can to meet and even exceed their expectations.The internet has forever changed the way that people communicate with each other. It has also change d the way that we communicate with our customer and them with us. For most, it is easier to send an mail than it is to pick up the phone and call someone. Building a customer relationship management system into our site will be vital to ensure our continued growth and meeting expectations of our customers. (Stokes, 2013) We have previously discussed some of the tactics that we are going to use in marketing our product and service. These all fit right into our customer relationship management system.We have discussed the need to be a customer-centric company and use this marketing tactic to gain and keep our customers. Having a good customer relationship management program fits into this approach and helps s to maintain that vital tactic. It will allow our customers to share their thoughts, ask questions and make suggestions so that we know how they feel and what they need. Knowing this is the only way that we will be able to meet their needs and expectations. Some of our tactics and strategies that we have planned will fit in very nicely with our customer relationship management.We are planning to use email as our major way of communicating with our existing and our former customers. Privacy is very important to us and ensuring the privacy of our customers is of the most importance. We will only use email after permission has been given for us to do so. We are not going to sale emails or participate in buying emails. Even though this can be a great way to reach out to a large number of people at once, it can also lead to some negative marketing when potential customers become upset from your emails that we have not received permission to use.As we work to have and keep great relationships with our customers, we will have the chance to use them to spread our work and their experiences with others. They can be our biggest sales force. If we work hard to create a trusting relationship with them, they will feel better about commending us to their friends and famil y. Email is great but it can take some time for our customers to hear back from us. If they are looking for a quick answer to make a choice or have a question that they may need an answer to, we need a way to make that happen.This will be accomplished but the use of an instant messaging option on our website during business hours. This service will allow our customer and potential customers to reach us with their questions and have an instant answer. Our instant messaging system will be a customer initiated approach. If they want to talk to someone using this feature, we ill be there to talk and answer their questions. We will not use it to approach We have chosen to use the company again for our email and instant messaging needs. This software will allow for us to have our email and chat all in one place.We will receive email coming in from the website as well as the ability to chat live with our customers. The choice to use again was also made due to its ability to monitor our cus tomer satisfaction, trends and our social media efforts. With the help of this software we will be able to analyze where our customers are coming from and what resources are being used the most. We can see if email, social media, our newsletter and blobs are effective and how much business is generated by each of them. It will help us to put our efforts and resources into the most effective venue.On top of all of this is will give us the software to conduct our emails and chats and track and record them and where they were generated from. There is a cost of this software but it will more than pay for itself and has a high return on investment for us to be able to be most effective in our online approaches. There is an initial fee to by the product and then a monthly user's fee as well. The use of the software will be vital for us in accomplishing our goals or providing a website for our customer's needs as well as one that allows us to generate business.By the use of this software a nd the tactics and plans that we have we will be able to reach the people that we need to reach, be effective in our approach and add to our business using the right tools to get us to our goals. We are anticipating the return on investment for this software will be strong. It will more than pay for itself in the first six months of use. With all of this planning now in place for the development of our website, we are to ready to move forward and create the site.

Sample Strong Supplemental Essay for College Admissions

Sample Strong Supplemental Essay for College Admissions The supplemental essays for college admissions can be a stumbling point for applicants. Many students put significant time into their longer personal statement but then rush off the shorter supplemental section of the application. A typical result can produce a  weak supplemental essay. The strong essay below was written in response to the application to Duke Universitys Trinity College. The guidelines for the optional supplemental essay ask, If you are applying to Trinity College of Arts and Sciences, please discuss why you consider Duke a good match for you. Is there something in particular at Duke that attracts you? Please limit your response to one or two paragraphs. Example Strong Supplemental Essay The question asked here is typical of many supplemental essays. Essentially, the admissions folks want to know why their school is of particular interest to you. When I visited the Duke campus last fall, I immediately felt at home. The Gothic architecture and tree-shaded walks created an atmosphere of peaceful but serious reflection. The place is at once Southern - which, as an Alabamian, is important to me - and universal as it reflects the traditions of Europe and the classical world. The Trinity College liberal arts curriculum also reflects this unique pairing of the modern South and the global past. For example, I am considering a major in history, and am very interested in the combination of geographic and thematic areas of study offered by Duke’s history program. The combinations of areas offer seeming endless areas of specialization. One interesting possibility is a focus in the geographic area of the U.S. and Canada, combined with a thematic study of Women and Gender or African Diaspora. By juxtaposing and intertwining these two foci, my understanding of the American South - and much more - would be greatly enriched. This i nnovative and flexible approach to both traditional and non-traditional subject matter is greatly appealing to me. I know by reputation and from a friend currently enrolled in Trinity College that the liberal arts curriculum is very challenging, but also rewarding. I believe I am more than prepared for these challenges, and that I will thrive in this climate. Duke University’s campus already feels like home; I believe that its academic opportunities will also provide a stimulating environment in which I feel I belong. Critique of the Supplemental Essay First, think about the prompt. The admissions officers want to know if there is something in particular at Duke that makes the applicant want to go there. A bad essay never discusses features that are unique to Duke. A good essay gets specific and shows particular knowledge of the school. The sample essay succeeds on this front. Although the essay is just a paragraph long, the author presents three specific features of Duke that make her want to attend: The attractive campus with its Gothic and Southern appealThe flexible nature of the history curriculumThe fact that she has a friend at Duke This last point doesnt matter much in the admissions process and the writer was correct to mention it only indirectly. The first point has moderate importance. Many colleges have impressive Gothic architecture, so the feature isnt unique to Duke. However, the writer connects the campus to her own Southernness. She also demonstrates that she has visited the campus, something that is not true of many applicants who haphazardly apply to a long list of prestigious schools. The second point about the history curriculum is key to this essays success. This applicant knows what lies beneath the universitys surface. She has clearly researched the curriculum. She is not applying to Duke simply because of its beauty or its reputation, but because she likes how the university approaches learning. Avoiding Supplemental Essay Mistakes In general, the author has avoided common  supplemental essay mistakes and written an effective response to the universitys prompt. Admissions officers will certainly take note of the fact that this applicant has done some research and has thoughtful reasons for wanting to attend Duke. If your supplemental essay to the question asking Why Our School? could be applied to numerous schools, you have failed to respond to the prompt effectively. This is not the place to be generic or lazy. Do your research, and articulate the unique reasons why the school is a good match for your interests, personality, and goals. Write your  supplemental essay  so it is strong, specific, and targeted toward that specific college.

Customer vs. Client

Customer vs. Client Customer vs. Client Customer vs. Client By Mark Nichol What’s the difference between a customer and a client? Substantially, not much but as we all know on some level, the exchange of currency for goods and services is more about the style than the substance. Savvy merchants have blurred the distinction in the interests of encouraging business by conferring prestige on potential purchasers. First, word origins: Customer’s root word, custom, ultimately derives from the Latin verb consuescere, â€Å"to accustom,† and the sense of a person who buys something from another perhaps stems from the idea of purchasing as being a habit. Client (the plural can be clients or clientele) also comes from Latin, in the form of clientem, â€Å"follower,† which may be related to the root word of incline. This sense persists in the phrase â€Å"client state,† referring to a nation dependent on another for security or other support. The two terms have traditionally differed widely in usage: A customer is simply a recipient of products or services in exchange for money. Even though the relationship to the provider might be long lasting, the sense is of discrete exchanges. By contrast, a client is engaged in a more qualitative relationship in which the provider generally applies professional skills to offer often intangible commodities such as legal services, insurance policies, and the like. (Another distinction is that a customer is more likely to visit a retail establishment, whereas a client may more easily receive services without being physically present at the place of business. The escalation of mail-order business spurred by online retailing, however, has blurred this distinction.) Because of the greater perceived value associated with provision of professional services, businesses not normally classified as providers of such have taken to referring to their customers as clients. Technically, there’s nothing wrong with that; why shouldn’t an auto mechanic refer to people with car trouble as clients rather than customers? As I mentioned above, it’s all about the prestige: A streetwalker services customers, but an escort sees clients. Synonyms for customer and client are available, but they have their limits: A buyer is someone who pays for something, but the word also refers to someone employed by or otherwise associated with a company who purchases things wholesale to later be sold as is or as part of a retail product by that company. Patron is more limited in connotation than customer or client; it generally refers to someone purchasing an aesthetic experience such as a performance or a meal rather than carting items from a shelf to a checkout stand. It also applies, however, to a supporter (as in â€Å"a patron of the arts†) or a guardian (as in â€Å"a patron saint†). Guest is an elegant way to describe someone acquiring lodging or otherwise remaining on the business premises for an extended time but seems pretentious for other usages. Meanwhile, consumer seems too impersonal and is best reserved for referring, in singular or plural form, to connote a typical person who buys products or services or the general public in that role. Other synonyms such as user (or â€Å"end user†) are highly specific to technological products and services, and yet others are clunky (purchaser, vendee) or describe someone on the way to becoming a customer or client but not yet there (prospect, shopper). Your best bet is to weigh customer and client and, with candor, determine which is more appropriate for the context. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Misused Words category, check our popular posts, or choose a related post below:25 Subordinating ConjunctionsList of Greek Words in the English LanguageIs "Number" Singular or Plural?

Strategic Management - business environment - success Case Study

Strategic Management - business environment - success - Case Study Example The second section will take a look at the internal and external situation of the company through the employment of a SWOT analysis. The strategies employed by a business organisation are strongly influenced by its leaders. The strategic direction and path taken by the company is always dependent on the leadership style, personality, and experience of its decision makers. This fact is highly exemplified in the operation of Stakis Plc. Since its inception to its course of operation, the company has been run by four distinct leaders which pursued different strategies in order to take the company forward. These leaders are Reo Stakis, Andors Stakis, Sir Lewis Robertson and David Michels. Roe Stakis laid the foundation of Stakis Plc by the opening of a restaurant in Glasgow in 1947. This move during a period of "severe and continuing austerity" in an "industrial city which carried over an unattractive image from the interwar period" seems to be irrational at the moment. However, it showed the leader's Reo Stakis' optimism and the determination to offer his products in spite of the external challenges and difficulties. Reo's distinct optimism and determination fuel the growth of the company and its venture to other types of businesses. It can be seen that during his reign as the chairman of the Stakis Plc, the company has gone beyond the restaurant business into other sectors such as hotels, casinos, property and finance. The growth strategy employed by Reo can be further anlysed through the use of the Ansoff Matrix. The Ansoff's Matrix is a tool in strategic management which is utilised in order to aid in deciding the product and market growth strategy of a company. According to this tool, the strategies employed by a business organisation can be categorised according to the products offered and markets targeted. Strategies are classified as market penetration, market development, product development and diversification (Thomson and Strickland 2002). Analysing the growth strategy employed by Reo Stakis in the light of the Ansoff Matrix, it can be noted that the founder has ventured both into product development and diversification strategies. Unsatisfied as a restaurateur, he also offered lodging and recreation services to his tourists and business clients by opening hotels and casinos. This move can be described as a product development and related diversification strategy. By venturing into the leisure and hotel industries, the company is offers new products to its current market and also hopes to attract new ones. This is also evidenced by the company's rapid expansion into new geographical regions in the United Kingdom. The decision of Stakis Plc to venture into the property and financial sector is an unrelated diversification strategy. With this decision, the company moves beyond its previous business scope. It is also notable that the company's expansion strategy is often furthered through the acquisition of other firms. W ith the leadership Reo, Stakis Plc has acquired D&A Haddow and St. Ermin's Hotel. When deciding to operate in an unrelated industry, the company does not establish its own brand but seems to be more

Develope a research plan for this topic = Risk factors for Proposal

Develope a plan for this topic = Risk factors for Helicobacter pylori Infections among residents in a Native American settlement - Research Proposal Example Assumptions, Limitations and Delimitations: As the rate of H. pylori seropositivity augments with age, 78% of the residents around 14 years displayed seropositivity. Total follow up of the entire population is not possible so the population is segmented and regular follow up will be maintained in the current research. Summary: Regular follow up is essential to demonstrate the exact age of acquiring H. pylori infection. Remarkable difference is observed in the seroprevalence of various ethnic communities, therefore population is segregated right from the beginning of the study. Reports established that the prevalence of infection is high in children so the study is conducted for the children below 20 years. Future Implications: The results procured from the study will be statistically examined and will be compared with the present findings. This is definitely going to be a step to alleviate iron deficiency anaemia and prevention of H. pylori infection at earlier age. Contribution to social change: The study will help in the prevention of H. pylori infection at the earlier age. It is an effort to locate the prevalence of H. pylori infection in a particular community, in a particular age, onset of infection and its correlation with the iron deficiency anaemia. Thus it is a contribution towards the social upliftment of the Alaska communities. Parkinson, A.J., Benjamin, D. G., Bulkow, L., Wainwright, R.B., Swaminathan, B., Khanna, B., Peterson, K.M., Fitzgerald, M. A. (2000). High prevalence of Helicobacter pylori in Alaska Native Population and Association with Low Serum Ferritin Levels in Young Adults. Clin Diagn Lab Immunol. 7(6),